See spot run (generic ads)
A new web site looks like a winner for getting new customers to place cable advertising. spotrunner.com offers off-the-shelf advertising and campaign scheduling via their website.
They claim to offer national coverage, and the three demo ads they have online are pretty smart for generic ads.
I don’t know why this couldn’t be recreated on a local scale by a broadcaster, ad agency or cable network, however.
I like the fact that it is automated and online — which could make it a success for a small business searching for a revenue boost at 3 a.m. (or 7:15 p.m., for that matter). via paidcontent.org
Categorized as advertising, television, websites